Privacy Policy
Propagate Digital Limited ("we", "us", or "our") operates the Structa tool including our website, web application, mobile app, and any integrations such as APIs and MCP servers (collectively, the "Service").
We take user privacy seriously and collect only the data necessary to operate and improve the Service.
Information We Collect
1. Account Data
When you create an account, we collect:
- Your name
- Email address
- Password (encrypted and stored securely)
2. Product Usage Data (PostHog)
We use analytics such as PostHog to collect basic product analytics, such as:
- Feature usage
- Interaction patterns
- Performance metrics
- General device and browser information
This data helps us understand how the Service is used and improve product quality. We do not use analytics data for advertising.
3. Session Data and Logs
In order to:
- Investigate bugs
- Respond to support requests
- Improve reliability and performance
we may review:
- Application logs
- Error reports
- Limited session data
Access to this data is restricted and used only for product quality and support purposes.
4. Property and Renovation Data
To provide personalized renovation guidance, we collect:
- Property address and location
- Property type (terraced, semi-detached, detached, flat)
- Build year
- Property characteristics (ceiling heights, wall construction, floor types)
- Uploaded documents (surveys, architectural plans, quotes, photos, floor plans)
- Renovation goals, timeline, and budget information
This data is used to provide context-aware advice through The Clerk AI feature and to generate accurate cost estimates.
5. AI Interaction Data
When you use The Clerk AI assistant, we process:
- Your questions and prompts
- AI responses and recommendations
- Context from your property data and uploaded documents
6. Payment Data
Payment information is processed by our payment provider. We do not store full payment card details. We may retain:
- Billing address
- Transaction history
- Last four digits of payment method (for identification)
What We Do Not Do
- We do not sell user data
- We do not share data with third parties for advertising or marketing
- We do not use your data to train AI models without your explicit consent
How We Use Your Data
We use your personal data to:
- Provide, maintain, and improve the Service
- Process your documents and property data to generate personalized advice
- Enable AI features through The Clerk
- Facilitate collaboration between you and your invited Partners
- Generate Project Packs and material lists
- Process payments and manage subscriptions
- Respond to support requests and investigate bugs
- Comply with legal obligations
- Send service-related communications (account updates, feature announcements)
Legal Basis for Processing (UK GDPR)
We process personal data under the following legal bases:
- Contract performance: Processing necessary to provide the Service you've requested
- Legitimate interests: To improve our Service, prevent fraud, and ensure security
- Consent: Where required for specific features or marketing communications
- Legal obligation: To comply with applicable laws and regulations
AI Features and Data Processing
The Clerk AI assistant processes your property data, uploaded documents, and questions to provide renovation guidance. Key points:
- Third-party AI providers: We use services such as OpenAI to process AI requests. These providers process data on our behalf and are bound by data protection agreements.
- No automated decisions: AI recommendations are informational only. We do not make solely automated decisions that significantly affect you.
- Human review available: You can request human review of any AI-processed outputs by contacting support.
- Data minimization: We only send relevant context to AI providers necessary to answer your specific questions.
Data Sharing
We only share data with:
- AI providers: To process your questions and documents (e.g., OpenAI)
- PostHog: For product analytics (as described above)
- Payment processors: To process subscription payments
- Cloud infrastructure providers: To host and operate the Service
- Your invited Partners: When you share a workspace, Partners can see shared content, chat history, and documents
- Tradespeople: Only when you explicitly choose to share a Project Pack
All service providers are contractually bound to protect your data and process it only on our behalf.
International Data Transfers
Some of our service providers may be located outside the UK and EEA. Where this occurs, we ensure appropriate safeguards are in place, including:
- Standard contractual clauses approved by the UK and EU authorities
- Data protection agreements with all processors
- Selection of providers with strong security and privacy practices
Data Security
We use industry-standard security practices to protect user data, including:
- Secure cloud infrastructure
- Limited internal access controls
- Encrypted connections (HTTPS/TLS)
- Encrypted storage of sensitive data
- Regular security reviews
However, no system can be guaranteed to be 100% secure. If you believe your account has been compromised, please contact us immediately.
Data Retention
We retain data only as long as necessary to:
- Operate and improve the Service
- Comply with legal obligations
- Resolve disputes
- Respond to support requests
When you close your account, we will delete your personal data within a reasonable timeframe, unless retention is required for legal purposes. Some data may be retained in anonymized or aggregated form for analytics.
Your Rights (UK GDPR)
Under the UK GDPR, you have the following rights:
- Right of access: Request a copy of your personal data
- Right to rectification: Request correction of inaccurate data
- Right to erasure: Request deletion of your personal data ("right to be forgotten")
- Right to restrict processing: Request that we limit how we use your data
- Right to data portability: Request your data in a portable format
- Right to object: Object to processing based on legitimate interests
- Rights related to automated decision-making: Request human review of AI-generated outputs
- Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time
To exercise any of these rights, contact us at support@structa.so.
If you are not satisfied with how we handle your request, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Children's Privacy
The Service is not intended for users under 18 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page, and the "Last updated" date will be revised. For material changes, we will provide notice via email or through the Service.
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your data.
Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
Propagate Digital Limited
Contact: Harrison King
Address: 5 Mylne Square, Wokingham, United Kingdom
Email: support@structa.so
Instagram DM: @lifewithcharacter